Kura Sushi” changed Japanese food culture inexpensively.
column
Lunch & Dinner
at first
I’m sorry
Because we can’t speak english
I am using DeepL translate, so it may be a strange sentence,
but I would like you to understand
Thank you
I go to this restaurant sometimes for lunch and the menu is
always interesting!
Even though it is a conveyor-belt sushi restaurant, there are
noodle dishes such as ramen and udon.
We have a variety of sushi and other items that we have
devised to serve inexpensive “nigiri-zushi”.
There are also a variety of menus and games for children to enjoy.
I am always impressed every time I visit.
Menus that produce a sense of season and place of production
This time, “grilled corn nigiri”.
The corn is cut nicely and baked to make a story.
Eat it with a little soy sauce on the sweetness of the ingredients.
Yum!
Kura Sushi’s unique menu, which is rarely seen at other
conveyor-belt sushi restaurants, is abundant.
It is often said that a sushi restaurant should differentiate
itself from other sushi restaurants.
It is clear that they are competing by developing their own
original menus.
This is clearly evident.
The sushi items that are delicious can be served at any
restaurant if you pay a high unit price, but with a lot of
thought and ingenuity, they continue to offer them at a low
unit price.
But they continue to offer sushi at a low unit price with a lot
of thought and ingenuity.
Well, sometimes there is something that doesn’t suit
my palate, but rarely.
If you haven’t been to Kura Sushi lately, or if you think you’d
like to try it…
Please visit the URL below!
If you click on “Language” in the upper right corner of the
home page
It would be very nice to be able to convert to English, Chinese,
and Korean.
Although we have opened stores overseas, there are
currently quite a few foreigners living in Japan.
I think this is a kindness to reduce the inconvenience for
people from overseas.
Kura Sushi is a conveyor-belt sushi restaurant
As of the end of July 2021, the company will have 556 stores.
This includes 490 stores in Japan, 31 stores in the U.S., and
35 stores in Taiwan.
※Reprinted from Mita Securities Stock Research
The exterior of the building will be Japanese style itself,
conveying Japanese culture and making it easier to imagine.
There is a “goodwill” at the entrance.
A large sign that immediately identifies the location of the
restaurant even when driving on a national highway with a
fast flow of cars.
This restaurant also feels an effort to lower labor costs to
protect low unit prices.
As soon as you enter the restaurant, there is a machine
where you enter the number of people, etc., and you will
receive a printout of the table numbers for your seating.
This printout is also necessary
for the cashier to read the
barcode at checkout, so be
careful not to throw it away by mistake.
First, tea.
And preparation of “gari” and “shoyu”.
Gari” is ginger with sweet vinegar
Ready to eat, now to order!
This restaurant does not have a face-to-face kitchen, so
ordering is done via a touch panel.
tai (species of red Pacific sea bream, Pagrus major)
scallop
Fugu Skin Kimuchi Gunkan (Gunkan Battleship)
I think most customers usually order “tuna” or “salmon,” but
I only eat it occasionally.
But Japanese people like tuna.
Pacific bluefin tuna (edible fish, Thunnus orientalis)
There are many types of tuna, but I’ll spare you the
explanation here.
The website of Kyokuyo, a major fishery company, is easy to find.
If you are interested, please visit the URL below!
As for salmon, it is not natural salmon, but “salmon trout.
Rainbow trout are farmed in the sea.
Back to the story.
At Kura Sushi, you throw your finished plate into the plate
return slot located next to the table, so the table is always
spacious and stress-free.
Next, “udon” eaten at a sushi restaurant, quite a challenger (laughs).
Oh! It is more than I expected! Delicious with the broth!
Kuroge Wagyu Beef Large portion
Oh, yeah!
Even if you don’t use the finest parts such as filet or loin, the
taste is satisfying enough when cooked and processed as
coarsely minced meat
This is the kind of product they must have developed to offer
at a lower price!
Great idea!
Tempura of dried squid
This is also unquestionably delicious! It’s also a great snack with beer!
The last thing I ordered was “corn kakiage.”
Sweet corn, crunchy texture, just the right amount of salt.
I thought I’d make this when I got home.
Today’s column may sound like a Kurazushi scam artist, but
it has nothing to do with Vintage Shop Japan Co.
The only relationship is that of a restaurant where we
sometimes go for lunch, so there is no benefit to our company.
We have no advantage at all (laugh).
However, I often go to this restaurant because I am interested
in the ingenuity of the menu development.
Photograph Takashi Okumura
Writer Kazuya Maruishi